Biographical / Historical Note
Robert Watts, born in 1923, spent his childhood and adolescence in Iowa and Louisville,
Kentucky. The son of a mechanical engineer, Watts also earned an engineering degree, but
after serving in World War II, went on to study art history at Columbia University. His
emphasis was the study of ancient art and architecture in the Americas and Australia; his
Master's thesis was on the masks of the Alaskan Eskimo (M.A. 1951).
For several years Watts worked as an abstract expressionist painter while teaching in the
engineering department at Rutgers University. By the late 1950s he had moved to the art
department and had also begun to employ his engineering training in his art, initially
making boxes with electro-mechanical circuitry. Rutgers colleague Allan Kaprow,
sculptor-chemist George Brecht, and Watts together wrote a proposal for an experimental
laboratory for multi-media art entitled "Project in Multiple Dimensions" (1957-1958). Though
never funded, this proposal articulated new assumptions about art in its relation to the
everyday and to increasingly accessible media technologies, soon to find expression in the
happenings, events, and installations of the 1960s, and eventually in the formation of
Fluxus and Experiments in Art and Technology (E.A.T.).
The everyday objects Watts reinvented as artifacts (cartons of eggs, stamps, floor mops)
associated him with Pop Art, and his pieces appeared in the landmark 1963 Bianchini
Supermarket Show. Philosophically, however, he was most allied with Fluxus, of which he was
a founding and lifelong member. Persistently seeking ways to infiltrate commodity culture
with art, Watts de-emphasized himself as creator while brilliantly illuminating
infrastructural systems such as the U.S. postal service, mint, patent office or F.B.I. He
worked in a wide range of novel media, including neon, laminates, Polaroid photography,
video, film, sound, and light. While his studies in ancient art inform much of his work
indirectly, they most distinctly appear in the African statues made of chrome. He
collaborated with Fluxus associates on many events, workshops and festivals, including Yam
Festival (1963) and FluxYear/Gemini (1974; 1978). In 1967, Watts and George Maciunas worked
with Herman Fine to create a company called Implosions for producing and distributing ironic
anti-commodities, such as disfiguring masks or transparent plastic dresses.
As an art professor, Watts was equally ingenious, establishing an Experimental Workshop at
Rutgers that he took to the University of California at Santa Cruz in 1968. Believing that
approaches to teaching art had to be radically changed, Watts encouraged a collaborative and
spontaneous approach to creating multi-media events, some featuring recurring characters in
Watts' work, like the Fur Family. In 1970 he co-edited an anthology, Proposals for Art Education.
Though most often exhibited in group shows, Watts had significant solo shows at the Museum
of Modern Art and Rene Block Gallery in New York, the Ricke Gallery in Kassel, and at
Multhipla and Francesco Conz Gallery in Milan. Since his death in 1988, Watts' prescience as
an artist has been increasingly recognized, most influentially in a 1990 show at Leo
Castelli Gallery, in Experiments in the Everyday: Allan Kaprow and
Robert Watts (1999) and in Off-Limits: Rutgers University and
the Avant-garde (1999).
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